Real Estate Gold Rush: Explore the Hottest Investments!

As an investor, you want to add real estate into your investment portfolio to diversify and strengthen it from volatility. You aren’t limited from real estate investment even if you are a small investor with limited means. In 2023, there are multiple real estate investment opportunities that can provide you with unlimited growth. Let’s check them out:

1. Flipping Homes

Any good investment strategy involves buying low and selling high. The same holds for flipping homes. However, new investors often overspend while buying a home and end up selling it with marginal profits to avoid losses. That’s where the 70 percent rule comes in. It can aid you in research and help you sell flipped homes for a large profit every time.

To stick to the 70 percent rule, you need to figure out the after-repair value (ARV) of your investment property. It is the estimated selling price of the renovated home you land on after research. After you come up with that figure, subtract the renovation costs you plan and multiply that amount by 70 percent. You shouldn’t pay more than that for buying a property that needs to be flipped.  


A REIT or Real Estate Investment Trust allows small investors with limited spending power to add real estate investments into their portfolios. REITs are the mutual funds of real estate. They give you an investment opportunity previously available only to big investment banks and their high-net-worth customers.

REITs own several profit-making properties including offices, retail centers, data centers, warehouses, and more. In the US, REITs own trillions of dollars worth of assets and are regulated to pay their shareholders $9 out of every $10 of their taxable profit. 

3. Crowdfunding

Small investors aren’t just limited to REITs. You can also try out crowdsourcing platforms that help small investors create a resource pool and get real estate exposure. While REITs are more reputable and heavily regulated, crowdfunding platforms offer more transparency and allow newbie investors to choose exactly where their money goes.

Crowdfunding platforms like RealtyMogul and PeerStreet allow you to invest with as little as $1000. However, most crowdfunding platforms require you to be an accredited investor that meets certain specifications set by the SEC(Securities and Exchange Commission).

4. Retail Investment

If you are a seasoned investor and want to protect yourself from market volatility, consider investing in retail venues. Retail venues include anchor investments like grocery stores, gas stations, big-box retailers, and more.

Even if you aren’t concerned about protecting yourself from market instability, retail venues at the right locations can provide you with a steady cash flow. However, you need to be strategic with locations and be selective about your clients to generate high returns on your investments.

You don’t need to choose a real estate investment option when it’s trending. Assess the pros and cons of every option and figure out what best fits your needs and complements your existing portfolio. For instance, buying residential and industrial lots may be suitable for you if you have limited time and favor the least risky option.

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